Marketing Specialist in Dallas, TX at HumCap Recruiting

Date Posted: 12/9/2019

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Dallas, TX
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
    12/9/2019

Job Description

Description:
Marketing/Social Media
Specialist – Dallas, TX 75252
 
Our
client in Dallas has an opening for a Marketing Specialist/Social Media
Specialist.  This person is responsible
for daily posts/tweets to all applicable social media outlets. Other duties
include coordinating the marketing calendar with online activity, tracking
social media influence measurements, ensuring consistency of messaging across
multiple networks, preparing reports to update internal staff on usage
statistics, and continuous monitoring and coverage of all sites.
Compensation
is $40,000 to $45,000.  Our client does
not pay for relocation.
Responsibilities:
Write for target and current customers in their terms and on
their level so that the sales message is readily received. Vary language and
tone of messages based on product and medium. Edit or rewrite existing content
as necessary and submit content for approval as appropriate.
Consult with sales, media and marketing representatives and/or
other company team members to obtain information on product or service and
discuss style and length of content, marketing themes and methods, and any
changes that should be made in copy or content. Present drafts and ideas to
sales and marketing team.
Develop media campaigns for the company product array, including
graphics and visual creatives used for social posts and other digital marketing
activities to present marketing information in the best way as aligned with
overall product marketing strategy. Create editorial calendars and syndication
schedules
Write articles, bulletins, sales letters, speeches, and other
related informative, marketing and promotional material. Set up and optimize
company pages within each platform to increase the visibility of company’s
social content. Moderate all user-generated content in line with the moderation
policy for each community.
It is intended that the employee’s primary duties require
originality. This role is expected to contribute a unique interpretation or
analysis to a news release regarding products or industry.
 
Education
and Experience:
Bachelor's
degree (BA) from 4-year college; or 1-2 years related experience and/or
training; or equivalent combination of education and experience.
Ability
to read, analyze, and interpret general business periodicals, professional
journals, technical procedures, or governmental regulations. Ability to write
reports, business correspondence, and procedure manuals. Ability to effectively
present information and respond to questions from groups of managers, clients,
customers, and the general public